||Growth Hacking||

Growth hacking refers to any combination of user activation, marketing or product strategies intended to provide quick and constant growth.

WHAT IS GROWTH HACKING?

Growth hacking is fundamentally based on flexibility and adopting new strategies as opportunities arise, with a goal of not relying on any single tactic for growth but adopting multiple efforts for collective growth.

Origins of Growth Hacking

Growth hacking emerged somewhere around 2010, when Sean Ellis, now founder of GrowthHackers.com, coined the term in a blog post. He defined a growth hacker as “a person whose true north is growth.

Benefits of Growth Hacking

Growth hacking has the potential for exponential growth and leaving lasting impacts on an audience. Tactics don’t necessarily have to be repeatable but can have the ability to cement a brand’s legacy for years to come.